Classes & Lectures

Social Media Basics for Business

Classes & Lecturessocial media marketingcaliforniasocial media agencysanta cruzfacebook marketing#socialmediamarketing#smallbusiness#small business marketinginstagram marketing

About Social Media Basics for Business

Join social media coach Karen Kefauver for a 3-hour social media seminar designed to boost your business. Learn solid strategy and time-saving tips that you can use right away to improve your social media presence!

Thursday, September 19, 9:00am -12:00 p.m.
Santa Cruz County Small Business Development Center at Cabrillo College
6500 Soquel Drive Room 2100B, Aptos

This class is designed to teach small business owners, entrepreneurs how to increase brand visibility and determine what platforms are best. Learn:

• Big picture of the world of social media, why it matters to your business and what to do about it
• Overview of need-to-know developments in the most relevant social media networks.
• Confused about Facebook? We'll talk about what works these days, including Messenger, groups and how to leverage a Facebook personal page for business.
• Instagram essentials! Learn the key features of Instagram for business and how to get started.

Participants will leave motivated, more confident and equipped with a checklist of clear, actionable steps to take their social media marketing to the next level.

ONLY $35!
Join us Thursday, September 19, 9 a.m. - 12 p.m. and

Karen's conducted social media marketing workshops and providing one-on-one and small group coaching services throughout the Bay Area and Central Coast. Since 2009, Karen has coached hundreds of business owners, non profits and entrepreneurs how to effectively use Facebook, Instagram, LinkedIn, Twitter and You Tube to boost business and visibility. Karen's 20+ years as a freelance journalist gives her an edge in crafting quality content. She loves mountain biking and wrote a Sentinel bicycling column for many years.

Join us Thursday, September 19, 9 a.m. - 12 p.m. and

Thank you to Wells Fargo Bank for their generous sponsorship of the 2019 Build Your Business workshop series in #SantaCruzCounty.