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County Supe’s New Book Takes on Branding

By Georgia Perry in News

Sep 10 2013
Zach Friend finishes a press conference after two SCPD officers were shot in February. Former police spokesman and current Santa Cruz County Supervisor Friend has funneled what he's learned on the job into his new book 'On Message.'

Why do we know the logo for Nike and Target, but not for US Airways? Santa Cruz County Supervisor Zach Friend knows the art of “spin.”

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Confessions of a Mad Bomber

By Steve Palopoli in News

Sep 10 2013
An illustration from James Reitano's 'Nineteen Eighty Five.'

From the ashes of Santa Cruz’s graffiti underworld, James Reitano transcended the local punk scene to produce music videos for the likes of Biz Markie and Skrillex— now he’s on to graphic novels.

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Foodie File: It’s Wine Tyme

By Aaron Carnes in Articles

Sep 03 2013
Sondi Carcello took over It’s Wine Tyme with her husband Ed in April.

Secrets of Santa Cruz’s world of wine, as told by Soni Carcello.

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Letters to the Editor Aug.28-Sep.3

By Guest Writers in News

The disconnect between Little Basin and Sacramento, plus why Watsonville locals welcome organic farming techniques.

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Tickets Go On Sale for Fall Book Events

By Steve Palopoli in Articles

Sep 03 2013
Bookshop Santa Cruz presents Ann Patchett at Santa Cruz High on Nov. 18.

Bookshop Santa Cruz unveils an impressive lineup of author events for this season.

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Where to Find Gluten-Free Pastries

By Christina Waters in Articles

Sep 03 2013
Taylor Strand offers up biscotti and more at Companion Bakery, with Katrina Gimbel in the background.

Gaga for Gluten-Free, going Greek, and more!

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Should Felons Be Banned From the Internet?

By Anne-Marie Harrison in News

Sep 03 2013
Santa Cruz Surf School owner Dylan Greiner was arrested last month, after half a million videos and photos of underage girls were found in his possession.

Hackers and sex offenders—do the same rules apply?

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Spiritual Teacher Gangaji Comes to Aptos

By Ami Chen Mills-Naim in Articles

Sep 03 2013
Spiritual Teacher Gangaji Comes to Aptos

After spending years searching for fulfillment, Gangaji found it within herself. She tells SCW why this is the “time of the ordinary awakening.”

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A Guide to the ‘Alkaline Lifestyle’

By Maria Grusauskas in News

Sep 03 2013
A sample of blood from the author as taken by Jan Browne.

Could eating like a nutritional saint keep diseases at bay?

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Local Family’s Health Care Nightmare

By Georgia Perry in News

Sep 03 2013
Randy and Patty Adams

Randy Adams walked into Dominican hospital with a headache—no one knew it would be the last time he’d be able to walk at all.

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